North Tech Group
Software withdirection.
We build software that moves businesses forward.
Manifesto
Manifesto
Most software gets built, launched and forgotten. We build it, run it and keep it moving. Our own products prove it every day.
01 · Products
Our own platforms.
We build and run software people use every day. NxtSale and JustBuildt are live now.
02 · Build
Custom software, apps and AI.
Platforms, mobile apps and AI tools built for your business, end to end.
01
Web platforms
Customer-facing products, portals and marketplaces, from first version to scale.
02
Internal tools
Dashboards, back-office systems and workflows that replace spreadsheets and copy-paste.
03
Mobile apps
iOS and Android apps for your customers or your team in the field.
04
AI tools
Assistants, document processing and automations built around a task your team already does.
- Web platforms
- Internal tools
- Mobile apps
- AI tools
- Dashboards
- Chrome extensions
- Marketplaces
- Automations
03 · Advise
Direction before code.
Consulting on AI, product and tech strategy, so you build the right thing.
- 01
Where AI fits
A review of how your team works today and the tasks most worth automating first.
- 02
Build or buy
A straight answer on whether to buy a tool, connect what you have, or build your own.
- 03
Product roadmaps
Turning an idea into a first version worth building, with a plan for what comes next.
How we work
Four rules we fly by.
The same principles run our own products and every project we build for partners.
01
Build what we'd run
We operate our own products, so we build client software the same way: to be supported, monitored and improved for years.
02
Start small, ship weekly
The first version is the smallest thing worth using. You see real progress every week, not a big reveal months later.
03
Say it plainly
No jargon and no inflated promises. If software or AI isn't the right answer, we'll tell you.
04
Own the outcome
Shipping is the middle, not the end. We measure what happens after launch and keep going.
04 · Work
Built by NTG.
- Abe AssoulineCo-Founder · Product & EngineeringLeads product, design and engineering. Founder of NxtSale and co-founder of JustBuildt.
- Ike CheraCo-Founder · Partnerships & GrowthLeads partnerships, business development and strategy. Co-founder of GAME 7. Runs Crown Acquisitions, a New York commercial real estate investment firm.
From the journal
Notes on AI and software.
- AI6 min read
Where AI actually pays off in a small business
Skip the demos. AI earns its keep on repetitive, text-heavy work with a clear right answer. Here's how to find that work in your business.
Read - Software5 min read
Build, buy or bolt on: how to decide on custom software
Custom software is the right call less often than people think, and more often than they fear. A simple way to decide.
Read - Company4 min read
Why we build our own products
North Tech Group builds software for clients and for ourselves. Here's why running our own products makes us better at both.
Read
05 · Contact
Ready for launch?
Tell us what you’re building. We’ll tell you plainly whether software or AI is the right answer.
Email[email]



